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Airline Treat - Mousse de Maracujá Caramels


By Flavors of Brazil (Visit website)



Airline travel has become increasingly standardized around the world in the past decades, and the formerly-glamorous world of air travel has almost totally disappeared in most places, including Brazil where airline travel has grown tremendously in recent years. On Thursday night I returned to Fortaleza from Rio de Janeiro on a flight by TAM, Brazil's largest airline and was reminded of gentler times and the small touches of service that one seldom finds these days on board a plane when the stewardess passed down the aisle handing out candies prior to take-off.



When I first began flying, the practice of handing out candies or chewing gum prior to departure was nearly universal - ostensibly to help passengers adjust to changes in cabin air pressure. Outside of Brazil, I can't remember the last time I've seen it though.



On TAM, on the other hand, I can't remember a flight when the candies weren't offered, so I assume that it's part of the standard service practice on board. I don't always take the candies, but on this last flight I did, and I'm very happy that I did so. TAM seems to have a new flavor caramel now, and the flavor is my favorite - passion fruit (maracujá). I'm only sorry that I didn't grab a handful when they were passed out.



It turns out that maracujá is a new flavor for the candy's manufacturer, Arcor, too. According to the industry website Gastrononia & Negócios, this newest flavor was only recently launched and is the latest addition to Arcor's line of toffees and caramels.



I think that TAM was very clever in switching their candies to this flavor, which is very closely identified with Brazil. Now if they'd only start serving caipirinhas!


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