Why is everyone talking about this purple drink?

Friday 18 April 2025 12:04
Why is everyone talking about this purple drink?

After matcha and golden latte a new colorful beverage is making its way into our cups: ube latte. With its bright purple hue and sweet taste, it's attracting attention on social networks and in trendy cafés. But what is ube latte, and why is it so popular? We explain!


What is ube latte?

Ube latte is a drink made from ube, a purple tuber native to the Philippines, also known as purple yam. Traditionally used in Filipino desserts, ube is appreciated for its sweet, vanilla and hazelnut-like flavor. In a latte, it is usually mixed with milk (vegetable or animal), sometimes accompanied by espresso for a caffeinated version. The drink can be served hot or iced, offering an original alternative to classic lattes.


Why this craze?

There are several reasons for ube latte's growing popularity:

  • Aesthetics: its natural purple color makes it a very photogenic drink, ideal for posts on Instagram or TikTok.
  • Taste: its mild, slightly sweet flavor appeals to those who find matcha too bitter.
  • Nutritional benefits: ube is rich in antioxidants, fiber, vitamin C, iron and potassium. It is also caffeine-free, so can be enjoyed at any time of day.
  • Affordability: compared with matcha, ube is often more affordable, making it attractive to a wider public.


How do you make a ube latte at home?

Want to try this trendy drink at home? Here's a simple recipe:

Ingredients:

  • 1 tablespoon ube purée or 1 teaspoon ube powder
  • 1 cup/250 ml milk (plant-based or animal)
  • 1 teaspoon agave syrup or honey (optional)
  • 1/2 teaspoon vanilla extract (optional)

Preparation:

  • Heat the milk in a saucepan over low heat.
  • Add the ube puree or powder, stirring well to blend.
  • Add agave syrup and vanilla extract, if desired.
  • Pour into a mug and enjoy warm, or cool and serve with ice cubes for an iced version.


In a nutshell

The ube latte combines aesthetics, sweet flavor and nutritional benefits, making it an attractive alternative to traditional lattes. Whether you're a fan of new trends or simply curious, this purple drink deserves a place in your routine!


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AdèleAdèle
Editorial manager who just can't wait for winter to enjoy fondue! Passionate about gastronomy and always on the lookout for new culinary gems, I first studied law before returning to my first love: the taste of good products and the joy of sharing around the table :)